The Amazing 7 Lost Secrets Of Home Based Business Success
October 20, 2009 by admin · Leave a Comment
Copyright 2006 Rasheed Ali
Are you frustrated or downright-fed up with all of the hoopla about having a home based business?
Well once upon a time, I was too!
So much in fact that I almost threw in the towel and called it quits.
I mean when I really got into learning how to start and build a home based business, I found all of these snake-oil peddlers who were just selling me B.S. product and services that were either useless, unnecessary or the latest money-making gimmick.
I have to admit though, I didn?t really understand at the time what was happening so I spent thousands upon thousands of dollars on things that just never worked for me.
So one day I said to myself, ?STOP buying all that crap and start learning the real secrets!?
You see, I came from a long line of entrepreneurs and having that mind-set had helped me over come being homeless and abused.
So once that thought stuck in my mind things began to change.
It was only then that I uncovered the truth about how to successfully start, build and profit from my own home based internet business!
Man?was I happy when I finally made my first sale and then my first 100 sales and then I started acquiring high-end clients and it was all done on autopilot.
Heck, I was asleep most of the time when I made any money!
Now the secrets that I?m about to share are just 7 among hundreds of secrets that I could share but, these are what I like to call the ?Critical 7.?
Here are the ?Amazing 7 Lost Secrets Of Home Business Success?:
1. Passion: You MUST find a topic that you have a passion or interest for. If you can?t find one look for something that others are passionate about solving. In other words, if there is a desire or a need that a person has to solve this issue (a market), you can easily tap into this market and make money with it.
Now if you already have a home business that you?re passionate about then you should look for this element in your market as well. Remember this? Passion = Profits! Forget what you?ve heard because I?ve mentored many people over the years and the most successful one all had this in common.
2. Persuasion: The next secret is learning how to persuade! Yes, this is step two because understanding how to persuade in person or in print will catapult you to the heights of success so fast you won?t even know where the fame and fortune came from. Many of the most successful people in the world are masters of this one skill. You must use this skill with the highest degree of business ethics.
Notice how politicians quickly become lower than garbage when they persuade well and then don?t deliver? Two GREAT books on this topic are ?Persuasion: The Art Of Getting What You Want? by Dave Lakhani, and ?Influence ? ?The Psychology of Persuasion? by Robert B. Cialdini.
3. Copywriting: The next secret is one that many successful home businesses have in common. Or rather their owners have in common. It is the skill that has been coined, ?the most lucrative skill on the planet!? When you learn how to write persuasive copy, (your persuasion studies will come in handy) you will be now be able to quickly and efficiently generate money and sales on demand.
The reason is simple. Words whether written or spoken have the power to persuade and sell your product or service FAST! Learning how to write effective direct response copy will help you make money with ease.
4. Website: In the new millennium not having a website is like committing suicide! Yes it?s that bad. Now I?ve come across many clients that believed that they didn?t need a website to attract business because their business was ?special?. Well these people ?were? very special because, even with a poorly performing website, their competition looked a heck of a lot better than them by giving a better impression to their prospects and clients! Not only that but despite their personal beliefs, they were leaving money on the table.
Bottom Line: Build a website using the first three secrets.
5. Marketing: Most people who start a business at home believe that there is some magic pill that they can take and WHAM instant business. Wrong! Despite what the ?Gurus? would have you believe, if you?re serious about building your business then you have to take on the mindset of a CEO. How would the CEO of a major corporation think? Of course?they would focus on techniques used to attract and persuade consumers.
Not only that but, they would also focus on the process of planning and execution of their marketing concepts, pricing, promotion and distribution of products and services to satisfy their customers. Think of it as every element of your business that touches your customers. Seems complicated but guess what? With a website you can automate most of that and virtually sleep your way to riches!
6. Advertising: Now here?s an interesting thing that often gets confused with marketing. Advertising is just one element that is part of marketing. Using what you?ve learned in the previous secrets, you can dominate any niche or target market you choose! Yes, you don?t need a huge budget to advertise effectively IF you know how to write copy, persuade and leverage technology and a website.
There are so many types of advertising you can do from newspaper ads, classifieds, pay-per-click, contextual advertising, radio, podcasting, web video, magazine ads and more! Just because you?re a small business doesn?t mean you have to think small. Start on a small budget and grow.
7. Sales: You?re probably thinking, ?Well I?m no sales person and I hate sales!? Well the fact of the matter is that I know you don?t believe that because if you?re working at a job or freelance right now, well, you?re selling yourself and your time for money. Seems a little, ?Pretty Woman?-like don?t you think? (get my point?) Wouldn?t it be better if you were selling a product or service? Almost EVERYTHING in the world is sold.
Time, food, clothes, medicine, internet access, air?geez everything is! Now you probably work for a company that sells something too. Except you don?t really get the lion?s share of the profits right? Changing your perception of sales is the quickest way to change your life and your income as well. I know, because I?m living proof of it. A great book on that is, ?How I Went From Failure To Success In Sales? by Frank Betger
8. BONUS Secrets! Self Educate and Set Goals! As you noticed I gave you some books to read and websites to visit. Well the two things that will tip the scales in your favor REALLY fast are, self educating yourself and finding mentors to guide you along the way to reaching your goals. Simple as that –
Now please understand that these are not all inclusive secrets but when you?re starting out in business for yourself, you need to start looking at these things differently. Changing your perception will change your reality at breakneck speed.
Shoot for the stars my friend!
What to do Before Starting an Internet Marketing Business
October 13, 2009 by admin · Leave a Comment
Some markets get stuck before they even get started. More experienced marketers know how to spot the right markets to go into. It is not easy to acquire this ability. Expert marketers spend lots of time testing things out, and honing their ability to find good markets.
Affiliate marketing can help you target profitable markets with laser like accuracy. Use affiliate marketing to promote other people’s products and services. When a sale is completed, you earn a percentage of sale amount. If the traffic that you send doesn’t convert, you earn nothing.
You don’t risk much when you get involved with affiliate marketing. You usually start by generating traffic for the offer. All you need is a couple hundred visitors to determine whether the offer will convert well enough or not.
This is the perfect way to test a market. You don’t need to spend a single cent on product development. If you find that an offer is converting strongly, simply swap the offer with a better one by developing your own product.
It all begins with affiliate marketing. You can test as many markets as you like, using similar methods. The results will be revealed to you in a matter of days.
Once you know which markets are profitable, just place more emphasis on those businesses. Repeat the cycle again to make more profits.
Here is how you can scale your business – build a list of customers and sell to them again and again. Sounds simple enough? That’s because it is a simple business model.
Without a list, the only way you can grow your affiliate business is to get new customers. That means working harder or spending more to get new people to buy.
Make a quick assumption – you don’t get any more new customers. Can you still grow your affiliate business? You can work on developing more products to sell to your customers. That means making more sales from your customer database. The lifetime value for each customer increases.
There is a lifetime value for each customer – and that is the total amount of money that he is willing to spend on your products and services. If you make $2,000 profits just be selling to this same customer, that customer’s lifetime value would be $2,000.
Now the business gets more exciting. Now if you know that for every customer you acquire, you will earn an average of $2,000 during a customer’s lifetime, how much would you spend to acquire that customer?
Affiliate marketers need to do this more often. They make one sale, then forget all about the customer. Try to serve just one customer over and over again. It’s much easier to sell to an existing customer than to sell to a completely new customer.
Setup a simple squeeze page to capture the contact information and keep in contact with your customers. You may very well be making 10 times what you are making now.
Get Results Locating The Person Behind An Unlisted Number
October 12, 2009 by admin · Leave a Comment
Is there such a thing as a cell phone directory? As you already know that when you are looking for someone phone number, you can easily search a telephone directory. Many people do not realize that you can find information about just about anyone with a reverse lookup directory using a cell phone number.
The cell phone directory is call the Reverse Phone Detective. This service is more than just a cell phone directory, it also a search engine with a large database of valuable information on just about anyone.
The traditional searches for information in the past only yielded name, phone number and address. A good search by phone directory nowadays supplies members with a person’s whole background.
This technology was limited only to landline numbers until now. You can now easily find peoples address, background information, relatives, friends and even co-workers by doing a reverse landline telephone or cell numbers lookup.
The advantage of being able to search by phone number is especially important if you are trying to locate information on people you really dont know.
Why would you want to find information on people you dont know?
One reason is the power of knowledge. Knowing who is behind disturbing or unwelcome phone calls gives you a wealth of information to send to the proper authorities.
Another reason is the ability to locate old friends, relatives, or an ex lover when I you have is an old phone bill. Instead of not having a clue who the numbers belong to, you can get unlimited information for a one time fee with services like the Reverse Phone Detective.
Having a reverse telephone directory membership is equivalent to having your own personal private investigator. The main difference is that you will not have to pay the high cost that comes along with that service.
Better Computers with Desk Help Software
October 11, 2009 by admin · Leave a Comment
[I:1:J]Desk help software can greatly improve the way people use their computers. You do not have to spend hours trying to figure out how to run a program or hire a professional and pay hundreds of dollars to troubleshoot common problems. You will find that the software is a very worthwhile investment, helping you through a variety of tasks and functions wherever you are. You can also access more information even with a remote location.
Basic Help
If you have computer help desk software, you get access to guidelines covering everything from getting a computer, running it and fixing basic and complex problems. Help desk software will give you tips on choosing the right specs that are best for your computer. You also get to know the different parts and systems that will optimize your computer and provide you the best experience possible.
You also get to learn the basics of using a computer and how to run different programs. There are times when internet connection becomes slow or problematic, but this can be alleviated greatly using the program. You will learn the different methods of connecting to the internet and how to enhance speed so you can download files and browse more efficiently.
Help desk software also keeps you protected from viruses or helps you eliminate existing ones from your system. There are methods on how you can keep unscrupulous individuals from viewing your files and personal data too. Setting up firewalls is another task that you can be guided in.
Operating System and Application Support
Help desk software allows you to learn and install different operating systems. You get to use the one that works best for you and gives you the most convenient time. You can also learn different applications that are necessary in your business or line of work. Learn how to use spreadsheet functions, write letters, send email, conduct a presentation or conference online and many others. There are even tips on how to run tutorials so you can easily browse through the needed information.
Troubleshooting
Help desk software leads to efficient and better computers since you get information and support needed for both hardware and software. You do not have to contact a professional each time, since experts and other teams are prepared by the company to cater to your specific needs and interests. You can easily fix common problems online and when running programs.
Other things to expect from the software include referral tracking, customer support systems, request management, web form and email handling, trouble ticket management and multi-database support. All these make it easier for your employees and clients to conduct business and get answers for their specific concerns. Customer sales and support can be provided regardless of their location due to the remote access and other web-based functions, so you keep everyone satisfied, leading to more sales and income.
Other effective software give you a flexible workflow, auto-email notification, support for small, medium and large help desk environments, inbound mail routing optional customization, change management via the web, monitoring and recording of requests and service level management.
If you have a web site, you will find help desk software very valuable because you can give your clients the ultimate satisfaction through effective and immediate responses and constant updates whenever they need it.
How to Get the Services of a Computer Rental
October 10, 2009 by admin · Leave a Comment
[I:1:J]The computer these days is like a credit card. It is something that you cannot leave the home without. But since the computer is heavy, perhaps it is not a good idea to bring this with you everywhere you go. Yes you can try those palm pilots and Blackberry’s but its size makes it so hard to browse. The only thing to do then will be to get a unit from a computer rental.
To do that, you have to find a company that does rent out computers. You will have an easier time looking for them online rather than flipping through the phone book. Some companies which you can check are ICC, Rent a Computer and Laptop Rent. If it is not available where you are going, better get it before you head down to the airport.
The rate of borrowing a computer from one vendor is different from another even if they charge customers on a daily, weekly and monthly basis. Another factor that will determine the price is the kind of unit you are getting since there are various models in the market with different specifications.
If you get an Intel Pentium 4 which is very old, it will naturally be cheaper than a Intel Core Duo. The reason for this is power of the processor and a few other things if you decide to get a computer with certain requirements.
When you look for a computer rental online, you will notice that when you browse through their site, none of these companies will give you an answer right away how much it will cost to borrow from them. You have to fill up a form first which usually takes a few minutes and then they will email you shortly regarding your request.
Aside from the rental costs, you should also take note of certain things that goes with the contract. This includes data management fees, travel or pickup fees and overdue fines. If it is not written in the contract, you better ask because all computer rental companies have it.
One you have the information from the different rental companies, compare the rates. You might find that renting a computer daily from one is cheaper than the other but the penalties of the other company are much higher.
If you are able to return the computer on time, then you don’t have to worry about it. This is just like borrowing a book from the public library and to avoid paying any penalties, be sure to return it or try to ask for an extension.
It is only after you have made up your mind which computer rental company to get the unit from should you ever call them. This will enable you to ask questions and try to figure out what else is included in the rental package. Do they offer maintenance service? Can you borrow other equipment and accessories?
Should you be satisfied with their answers, only then should you sign the contract and start using the rented unit.
Computer rentals are available all across the country and in some parts around the world. It just takes some time to look for one that can give you a good deal even if you are just using this for a short period of time.